Prime Mobility - Digital Design Case Study

Dream Car Renting Platform

ROLE

Branding
UI/UX designing

YEAR

2022

NICHE

Automobile

WEBSITE

primemobility.de

ABOUT THE PROJECT

Dream Car Renting Platform

Prime Mobility is the leading car renting platform. Users can choose between different vehicles that get their heart rate up. They can very flexibly decide whether they want to travel for three, six, or twelve months.

PROBLEM

Many large companies in Germany provide transportation for their employees. It is very difficult to arrange transport of employees according to rank, maintain them and keep all kinds of accounts. So each company wants these tasks to be handled by other third-party companies. As a result, companies can spend more productive time on their work.

SOLUTION

We (Prime Mobility) came up with a solution that enabled the company to solve this problem.

Employers will provide us with information about their employees. We will create a system based on which every employee can be monitored, which car they will take in which month, how much money is being spent and all the reports will be given to the company every month. The company’s job will be to just cover their expenses every month.

WORK PROCESS

How we started

Research

All the companies in this sector are offering almost similar services. Some of them offer very premium segment cars but their prices are very high. Some companies offer low prices but cannot provide high-end cars. Again, they have different types of limitations.

Considering these aspects, we have tried to provide some special features so that users can easily buy premium segment cars at low prices.

PAIN POINT

1. Users face many problems while buying or renting their car.
2. Users expect different types of subscriptions from companies.
3. They want long-term subscriptions like 1 year-2 year.
4. Not an easy car exchange or cancellation procedure.